A formal and empirical comparison of two score measures for best-worst scaling
- Creator: Marley, A. A. J. , Islam, T. , Hawkins, G. E.
- Resource Type: journal article
- Date: 2016
The effects of customer-centric marketing and revenue management on travelers' choices
- Creator: Mathies, Christine , Gudergan, Siegfried P. , Wang, Paul Z.
- Resource Type: journal article
- Date: 2013